Industry expert brings 13+ years of knowledge & experience to sales & marketing teams.
HUNTINGTON BEACH, Calif. – Nov. 1, 2013 – XR Brands is proud to welcome industry veteran Rebecca Weinberg to the team as Project Development and Key Account Manager. She brings more than 13 years of experience to help XR Brands further advance its reach into domestic and international markets, while upholding the company’s dedication to innovation and creativity.
Weinberg will work with the creative team to innovate and develop interesting new product lines while handling sales for key accounts to support the company’s strong sales force. With sales experience in significant market regions and a distinct eye for detail, Weinberg is well on her way to helping XR Brands make an even bigger impact on the adult retail space.
“Rebecca has an extensive background in product design, quality control, production coordination and marketing, which is invaluable for the XR team,” XR Brands General Manager Randy Alvstad said. “She has worked with some of the largest key accounts in America and will bring that special knowledge to our sales team, as well. Her intelligence, well-spoken manner, and strong work ethic have made her a wonderful addition as a key member of the XR Team.”
Weinberg first was introduced to the adult industry as a buyer on the DVD side, and four years later moved to the adult novelty and pleasure product realm, where she remains today. Her eclectic work experience has given her a unique understanding of multiple industry segments and how they intersect – a rare and valuable skillset.
“I have a strong knowledge of this industry that I have honed and improved over more than a decade of hard work,” Weinberg. “I’m proud of my high success rate and history of account service and growth, and it’s a pleasure to use these skills in my new role at XR Brands.”
Weinberg will be available for meetings and introductions at the upcoming ANME Founders show Jan. 10-13 in Burbank, Calif. Visit Booth 104-105 in the StarLight Ballroom to see XR Brands’ now 1,400-product-strong catalog.